With the upcoming Bitcoin halving and the catalysis of spot ETF, the cryptocurrency field has ushered in a new bull market. The prices of mainstream cryptocurrencies such as Bitcoin and Ethereum have soared one after another, and many new encryption narratives such as AI, DePIN, and BRC20 have been sought after by the market, leading to a sharp increase in the number of new tokens. Many investors are enthusiastic about capturing the benefits of the initial issuance of new tokens, especially evident in the recent meme coin craze, which has also made exchanges that list new coins early favored by the market. Against this background, CoinEx exchange stands out among many platforms with its original listing strategy.
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Combining the quantity and speed of listings
The diversity of currencies is a major feature of CoinEx. According to CoinMarketCap data, CoinEx has currently listed more than 920 cryptocurrencies, ranking among the top three global cryptocurrency trading platforms. It covers a wide range of currencies, including popular concepts such as Layer 2, modularization, parallel EVM, Solana ecology, AI, DePIN, and memes. It includes BRC-20 tokens like ORDI and modular blockchain Celestia ($TIA), which surged in the early stages of the bull market, as well as recent popular meme coins like BONK and WIF. CoinEx often lists the hottest currencies at the first opportunity, such as the recently launched Ethereum staking platform ETHFI and cross-chain protocol Polyhedra Network ($ZK). This listing efficiency meets the trading needs of users and allows them to enjoy the early benefits of new tokens. Many high-quality projects have been favored by CoinEx before they are listed on major exchanges such as Binance and Coinbase.
Taking the popular meme token project BOOK OF MEME as an example, CoinEx listed it the day after the BOME token pre-sale, ahead of most exchanges. This allowed CoinEx users to catch up with the biggest surge of the currency in a timely manner. According to TradingView data, the price of BOME was at a relatively low point (approximately $0.001639 calculated based on the closing price one hour after listing) when it was listed on CoinEx, and it later soared to $0.029, a gain of over 1600%.
The timing of BOME token listing on several mainstream exchanges, source:
TradingView
Rigorous listing process and standards
It is not easy to balance listing efficiency and quality, and the key to CoinEx achieving this is its systematic listing process. In addition to opening up to project applications seeking exposure opportunities, CoinEx’s listing team also actively explores potential currencies in the market and ensures that each token meets security requirements through a detailed and comprehensive listing process and standards.
CoinEx listing process
CoinEx’s listing process consists of six key steps: project discovery, project analysis, listing decision, technical integration, CoinEx platform launch, and promotion activities. During the project discovery and analysis phase, CoinEx uses its self-developed risk assessment model to conduct in-depth analysis of each token, covering the technical foundation, economic model, smart contracts, and team background of the project. It also considers factors such as market conditions, potential, community activity, and legal compliance of the currency to reduce speculative risks and curb illegal activities.
For example, the PoW track protocol Kaspa ($KAS) had a surge of over 2200% in 2023. As early as 2022, CoinEx started researching Kaspa’s development and potential, including its operation mechanism and computing power growth, and listed the KAS token in November of the same year, allowing platform users to position themselves before the surge started.
After comprehensive multidimensional analysis, CoinEx’s listing team scores and finalizes based on the analysis results. Once a token is approved for listing, CoinEx will work closely with the project development team to ensure technical readiness and seamless integration before and after the token is launched. At the same time, CoinEx requires projects to provide sufficient information disclosure to further protect user rights.
After the technical integration is completed and officially listed on the CoinEx platform, CoinEx organizes various activities, such as token airdrops and trading competitions on the “CoinEx Airdrop Station,” to increase users’ understanding of new tokens and provide corresponding rewards for their participation.
Continuously leading industry benchmarks
Thanks to the ViaBTC Group, which CoinEx belongs to, crossing exchanges, mining pools (ViaBTC), public chains (CoinEx Smart Chain), wallets (CoinEx Wallet), and investments (ViaBTC Capital), the research team can grasp the development and potential of various sectors in the cryptocurrency industry, find valuable projects for users, and stay updated on the popular currencies. CoinEx also publishes popular science content and research reports on its official website, allowing users to follow the research team’s footsteps and understand the latest trends in blockchain development.
In the past year’s cryptocurrency surge, CoinEx has achieved record-high numbers of listings and trading volumes, which represents the platform’s continuous efforts to provide users with high-quality cryptocurrency assets. With the possibility of the market entering the next upward trend after the Bitcoin halving, following CoinEx’s listing strategy to position oneself in potential currencies in advance may have a high probability of yielding considerable profits.
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