Leading Cryptocurrency Exchange BingX Announces Further Collaboration with Chelsea Football Club
BingX has announced a further collaboration with Chelsea Football Club, starting from the 2024/25 Premier League season, BingX will transition from Chelsea sleeve patch partner to the official training wear partner for the men’s team.
To celebrate this milestone, BingX used custom drones to airdrop the training wear at Stamford Bridge, marking the beginning of further collaboration in a unique and innovative way with the use of the cryptocurrency-style. This is the first time the BingX brand logo has been prominently displayed on the front of the training wear. The male team players and coaching staff will wear the training wear in all training sessions.
As BingX becomes the front-of-shirt sponsor for the men’s team’s training wear in the new season, BingX will gain stronger exposure, enhancing its brand awareness in the global sports industry and closely associating the brand with the spirit of continuous pursuit of excellence. Just as footballers train continuously to reach their peak, BingX cryptocurrency traders achieve outstanding performance through rigorous analysis and strategic trading. From the training ground to the trading floor, BingX and Chelsea empower individuals to constantly push their limits.
BingX will bring a range of exclusive benefits for users and sports fans, including but not limited to Chelsea matchday tickets, VIP matchday experiences, and exquisite co-branded merchandise. In addition, BingX will launch an exciting trading competition, mimicking the drone airdrop activity, further engaging the community through the concept of “airdrops”. Users can participate in surprise airdrop rewards by checking in daily and engaging in more dynamic interactions.
Vivien Lin, Chief Product Officer of BingX, commented on the upgraded collaboration:
At the beginning of this year, BingX embarked on a cross-industry partnership, becoming the official sleeve patch partner of Chelsea Football Club. Driven by a shared passion and the drive for unlimited exploration, the two sides launched the “Empower for the Future” program. This strategic collaboration marks the joint efforts of two industry giants, with BingX officially entering the sports and entertainment industry.
About BingX
Founded in 2018, BingX is a leading global cryptocurrency exchange, providing diversified products and services such as spot, derivatives, copy trading, and asset management for over 10 million users worldwide, offering a range of cryptocurrencies including Bitcoin, Ethereum, Dogecoin, and Telegram Ton coin. BingX is committed to providing a reliable platform, empowering users with innovative tools and features to enhance their trading capabilities. In 2024, BingX proudly became the official cryptocurrency exchange partner of Chelsea Football Club, marking its first magnificent appearance in the sports world.
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